We chose this
A lot of studios end up independent. We started that way on purpose.
Brent McCoy spent the early part of his career inside some of the Pacific Northwest's most respected agencies — Girvin and Cole & Weber in Seattle — working on major brands, big budgets, and accounts most designers spend careers chasing. He loved it. And then he walked away.
Not because the work wasn't good. But because the work that mattered most to him was happening somewhere else — in smaller communities, with founders building something from nothing, with products that deserved a fighting chance in their market.
In 2000, Brent founded Mccoycreative in Bellingham, WA. Twenty-five years later the studio is still independent, still referral-based, and still built around the same belief: the best creative work happens when you genuinely believe in what you're building.
The strategic creative partner you didn't know you could have.
What we care about.
The craft, the strategy, and the outcome — equally. Every project is executed with the same attention to detail regardless of scope. Design without thinking behind it is decoration. And we measure success by what happens after delivery, not at it.
We work with people we believe in.
Most of our clients come through referrals because the relationships run long and run deep. Depending on what you need we're a trusted advisor, a skilled executor, or a strategic partner — sometimes all three. Every engagement is hand-tailored. That's not a line. It's literally how we've operated for twenty-five years.
The credentials.
Published in PRINT and HOW Magazine, Packaging of the World, The Die-Line & Lovely Package, featured in Logo Lounge 2, 3 and Master Library Series books, and multiple design awards including Seattle "One Show" awards. Former Creative Director of Superfeet Worldwide. Clients across consumer goods, food and beverage, financial services, sports, and hospitality — from Pacific Northwest startups to global brands. Twenty-five years. Built entirely on referrals.
“Mccoycreative brought our vision for a new product category to life in a way that was scaleable and allowed the line to create distinction within our business. His creative work, attention to detail and execution is top shelf. If you ever have the chance to work with him, do it.”
Sean Fields, Gear Aid
“The brand he developed is unique and a piece of art that he uniquely created, so we know it is one of a kind. He continues to work with us on our marketing strategy and design and streamlining our brand and image across all sectors. I highly recommend him for any creative needs.”
Breanne Green, Greenhouse
“The detail of the presentation was above and beyond and he didn’t just present a logo, but a brand with a lot of extra thought provoking ideas. We are now using mccoycreative for our next branding phase for consistency and we are looking forward to the results.”
Nick Garcia, Mako Reel Co
Services, available but not limited to.
Brand Identity:
Strategy & Positioning
Naming
Storytelling & Tone of Voice
Logotypes & Brand Marks
Identity Systems
Brand Guidelines
Visual Communication:
Creative Direction
Illustration
Campaigns
Graphic Design
Photography
Drone Video
Tactile Design:
Packaging
Editorial Design
Book Design
Printed Materials
Posters
Product Design
Digital Media:
Website Design
Ecommerce
App UI/UX
User Interface
Online advertising
Environments:
Graphic Environments
Set & Retail Design
Exhibitions
Signage & Wayfinding
Interior Design
Physical Product:
Product Design & Consulting
Product Enhancement